Tuesday, 8 April 2014
10 million USD investment, 2 women, and safe cycling
Hövding by Anna Haupt and Terese Alstin of Sweden is a company that stands for safety combined with comfort and even fashion aesthetics. Their "invisible" bike helmet has been under development for several long years and is now making headlines around the world. Last fall NPR (National Public Radio) covered their story.
And GE's Focus Forward has filmed the story of these two inventors:
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